Perla Rocío Rivas Morales
BLL | Professional Profile

Operational Compliance and Training · HSE (Health, Safety, and Environment) · Management Systems and Auditing · Safety Culture · Behavioral Training

Perla Rocío Rivas Morales

Perla Rocío specializes in Operational Compliance and Training, with over 25 years of leadership in high-demand operational, logistics, and manufacturing environments. Her differential value lies in transforming standards into real execution: implementable compliance systems, measurable controls, and a sustainable safety culture that protects people and strengthens operational continuity.

  • HSE Operational Compliance and Training
  • Corporate road safety and audit
  • Over 25 years of experience
Professional profile

Career with technical depth and strategic vision.

Perla Rocío has over two and a half decades of experience in operations, logistics, manufacturing, and occupational health, with managerial responsibilities in organizations such as CEPA Mobility, Boehringer Ingelheim, Grupo Modelo | ABInBev, and Ford Motor Company. Her experience combines systems design, operational implementation, and leadership of complex programs in safety, health, industrial hygiene, and prevention.

Your profile integrates a technical perspective, execution discipline, and a behavioral approach. You have led regional HSE programs and corporate road safety, as well as audit and continuous improvement processes with quantifiable results in incident reduction, budget efficiency, and audit performance. This allows you to support companies that need to transition from written standards to sustained practice.

Areas of focus

  • HSE Operational Compliance
  • Corporate road safety
  • Management and Auditing Systems
  • Safety culture and behavioral training
  • Occupational health and business continuity
BLL approach and contribution

The way it contributes to the firm's strategic value.

Operational compliance that is actually executed

Translate policies and standards into implementable protocols, controls, and routines for plant operations, agencies, and logistics, ensuring day-to-day compliance.

Corporate road safety with systemic approach

Design frameworks for the prevention, investigation, and reporting of road incidents with a systemic perspective and regional technical support experience in LATAM.

Audit, evidence and continuous improvement

Structure audits, findings, and action plans with traceability, backed by consulting experience for over 100 companies.

Behavior-changing training

Integrate behavioral training and safety leadership so that compliance translates into practice, a preventative culture, and operational continuity.

Relevant experience

Professional experience that supports your judgment and execution capabilities.

01

CEPA Mobility (Mexico)

Consulting and Special Projects Manager

Participated in market opening, global project attraction, protocol design, audit execution, and specialized technical consulting.

02

Boehringer Ingelheim · Mexico, Central America, and the Caribbean

Corporate Health Manager

Defined a regional COVID strategy that became a global benchmark and implemented the first comprehensive occupational health program.

03

Grupo Modelo | ABInBev and Ford Motor Company

Leadership in Health, Safety, and Operations

Delivered measurable results in decreasing prolonged disabilities, musculoskeletal prevention, excellence audits, and occupational health and safety programs.

Training and certifications

Academic background and continuous training.

Training

Academic degrees

  • Medical Doctor — ITESM Monterrey Campus
  • Fellowship in Neurophysiology — Lausanne University Hospital Center, Lausanne, Switzerland
  • Continuing Education in Industrial Hygiene, Occupational Health, and Ergonomics
Update

Key certifications, diplomas, or accreditations

  • International Expert Certificate in Road Traffic Safety Management Systems — ISO 39001
  • Behavioral Safety Training — European Institute of Behavioral Science
  • ISO 22001, HACCP and Distinctive H Certification
Professional participation

Academic, institutional, or outreach presence.

Publications

Presentations and technical participation

He has participated as a speaker in national and international events on road safety and in regional technical initiatives related to specialized evaluation frameworks.

Teaching

Applied Training and Capacity Building

Your experience in behavioral training, safety leadership, and technical program development strengthens practical training processes and capability transfer in high-demand organizations.

Institutional

Distinctions and specialized participation

Technically participated in the WHO and ITF Road Safety Assessment Framework pilot and received the Global President's Health and Safety Award 2011 at Ford.

Contact

Learn how BLL can support your company with legal expertise, strategic vision, and institutional execution.

If you wish to discuss a project, inquiry, or specific need with our team, we will be ready to assist you.

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